Comments on: Hue and Drive

By: Dave Fisher

Dave Fisher — Thu, 04 Nov 2010 17:09:03 +0000

do they include mexico in north america?
many mexicains prefer white as it stays cooler in the tropical sun.
i live in mexico and most of the cars, vans, pickups and trucks are white
at least here on the pacific coast.

By: DoctorJay

DoctorJay — Mon, 06 Jul 2009 23:59:48 +0000

Tom, do you see mostly black and silver? I bet it’s due to your geography in NYC. Lots of Europeans and psuedo-europeans. I live in Hoboken and it seems like its 60% black cars on the road.

By: tacotodd

tacotodd — Thu, 02 Jul 2009 22:28:48 +0000

I suspect the white cars include A LOT of government-owned vehicles. Almost all of the general use ones in NC are white.

By: gpsman

gpsman — Thu, 02 Jul 2009 04:26:09 +0000

Angela makes good points for those who think before buying a car (or care about color).

Back when I was in the car business white cars were considered most salable, in that few people were thought to have an aversion to white as they might for black or red.

That said, some real car “sales/persons” will knock themselves out trying to sell a car in a color for which a prospective customer has expressed a dislike, just as a demonstration of their persuasiveness or customer control.

By: Angela S

Angela S — Wed, 01 Jul 2009 17:52:58 +0000

I bet if the data was more narrowly charted by region a clear correlation would emerge between hotter, sunnier climates and lighter-colored vehicles. People in hot climates don’t want to climb into a black car which has been in the sun all day, and people in snowy, icy climates don’t want to see the road grime on their car during the 6 months of the year when they can’t easily wash it.

By: Botswana Meat Commission FC

Botswana Meat Commission FC — Wed, 01 Jul 2009 15:22:31 +0000

C’mon yellow!

Looks like only 2% of North Americans are hip to the awesomeness that is “Pussy Magnet Yellow.”

By: Greg Devine

Greg Devine — Wed, 01 Jul 2009 13:02:32 +0000

In Japan, white cars are considered “lucky” and are often thought to have a better re-sale value, at least according to my wife. I did see quite a few white cars over there, and when we moved back to Canada my wife wanted a white car, but the salesman talked her out of it by explaining how often we would have to wash it, especially in the grimy winters we have in Toronto.

Could it be that the Chinese have a similar opinion with orange cars?

By: Tony Toews

Tony Toews — Wed, 01 Jul 2009 05:46:49 +0000

I had trouble reading the light blue letters on the white background.

And I have to admit that bar graphs would’ve made it much easier to compare numbers from one colour to another.

By: MikeOnBike

MikeOnBike — Tue, 30 Jun 2009 22:27:33 +0000

Are they counting commercial vehicles? They’re usually white from the factory. Vans, trucks, fleet cars, etc. They start with a white vehicle, then add company logos, decals, etc.