CONTACTTRAFFICABOUT TOM VANDERBILTOTHER WRITING CONTACT ABOUT THE BOOK

Psychological Traffic Calming on Lake Shore Drive: Some Results

I’ve written here before about the transverse bars — which get closer to one another as the driver approaches a curve — installed on Chicago’s Lake Shore Drive to help ameliorate a crash hot spot where traditional signs and the like didn’t seem to be having much effect (for the primary reason that Chicago drivers seem to treat LSD like an Interstate highway facility). A discussion I had with CDOT some time ago seemed to reveal some early promise in the treatment, but now, the Nudge blog reports, some actual hard data is in, and the results are encouraging:

According to an analysis conducted by city traffic engineers, there were 36 percent fewer crashes in the six months after the lines were painted compared to the same 6-month period the year before (September 2006 – March 2007 and September 2005 – March 2006).

To see if it could make the road even safer, the city installed a series of overhead flashing beacons, yellow and black chevron alignment signs, and warning signs posting the reduced advisory speed limit. Again, accidents fell – 47 percent over a 6-month period (March 2007 – August 2007 and March 2006 – August 2006). Keep in mind that the post-six-month period effect included both the signs and the lines.

The more treatments the better is one conclusion to be drawn here, but the 36 percent reduction achieved with just the paint, without the added expense of the flashing signs, etc., is striking.

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This entry was posted on Monday, January 11th, 2010 at 6:50 am and is filed under Traffic safety. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

2 Responses to “Psychological Traffic Calming on Lake Shore Drive: Some Results”

  1. Jack Says:

    LSD becoming safer via more hallucinations? Wow…

  2. Bill T. Says:

    No, no, a 36% reduction in crashes is *not* striking. Striking is bad. ;)

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Traffic Tom Vanderbilt

How We Drive is the companion blog to Tom Vanderbilt’s New York Times bestselling book, Traffic: Why We Drive the Way We Do (and What It Says About Us), published by Alfred A. Knopf in the U.S. and Canada, Penguin in the U.K, and in languages other than English by a number of other fine publishers worldwide.

Please send tips, news, research papers, links, photos (bad road signs, outrageous bumper stickers, spectacularly awful acts of driving or parking or anything traffic-related), or ideas for my Slate.com Transport column to me at: info@howwedrive.com.

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For speaking engagement inquiries, please contact Victoria Gerken at the Knopf Speaker Bureau.

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